You probably know that ”keyword research” is the first step of SEO. Without a perfect keyword, we can’t write a proper optimized post. For keyword research, many paid and free tools are available. In this guide, we will discuss a free keyword research tool called as Ubersuggest.
In this post, we briefly discuss…
⇒What is the importance of keyword research in SEO?
⇒What is Ubersuggest and how can you find profitable keyword using Ubersuggest.
⇒Why Ubersuggest is the best free keyword research tool than other?
If you want to learn about keyword research and how to use Ubersuggest to find out the best keywords, then read the complete tutorial mindfully. (This post definitely help you in Seo)
Why keyword research is important for SEO.
We already discuss keyword research is the main core factors of Seo.
Keyword research is not a very easy task for beginners, you have to do lots of research and experiment to find a good and profitable keyword that rank easily and give better CPC(cost per click).
When I started blogging I have no idea about the keyword research, I am just writing the article and don’t do any research and SEO.
When I came to know that the keyword research is a term available in blogging world then I start learning and researching about the keyword research.
Now I am finally understood the tricky game of keyword research and Seo. So let’s discuss why keyword research is important for your blogging and Seo success.
Think if you have no idea where to travel but you have to go…then how can it possible??
Like the above example, Keyword is a direction of your post. If you don’t find out any
then you can’t write a Post/article.
Now I think you clear about the importance of Keyword. But if you have thought the Big topic is over now that’s your mistake, because you have to find out the best keyword that easy to rank and give you good traffic also.
Now you have to learn keyword research.OK!!
Keyword research is a long and broad topic we can’t cover it up because our post is about how to find a profitable keyword using the Ubersuggest tool.
Before going to the topic we will discuss some basic of keyword research…
When you starting the keyword research first thing is you have to find out your niche or topic.
Then you have to find out your main focus keyword and writing content using your key phrase.
Always go for long tail keywords because these keywords are easy to rank on google and you also find more specific organic traffic.
So now we finally discuss “How to do whole keyword research journey with the help of Ubersuggest tool.
So let’s move into the topic…
About Ubersuggest Tool.
Ubersuggest is the superb free keyword research tool for every online marketer.
By the help of Ubersuggest tool, you can find Hundreds of keyword Suggestion with its volume, CPC, and Adword competition.
In 2017 Ubersuggest was taken by the famous and top marketer Neil Patel.
Neil Patel, is the owner of kissmetricks, Quicksprout, crazy egg and Hellobar.
After taken the Ubersuggest tool Neil Patel Upgrade it and re-launched it as a part of his Website.
By providing the Ubersuggest tool for free, Neil Patel finds lots of organic traffic and Leads. It’s a very smart move by Neil Patel.
So now we discuss how to do keyword research by the Ubersuggest tool.
Ubersuggest tool: How to use it for the profitable keyword research.
For some people, Seo is very boring and confusing part of blogging. But think for a second without Seo practice you can’t be successful in blogging field…
So in this blog, we learn about the first step of SEO called as keyword research. We learn how to do keyword research with the help of a free keyword research tool know as Ubersuggest. (Let’s begin)
First, go to the Ubersuggest tool and type your Seed or main focus keyword in the search box.
Then you have to choose a category means on which area you need a keyword. So now we research for Website so choose on ”WEB” category.
If you want to research a keyword by specific country wise then you can choose your desired country.
Then click on the ”Look up” button for generating lots of keywords suggestion.
Look up the below picture for better understanding. In my case, I put social media marketing as a focus/niche keyword.
In the below picture you can see my various long tail keywords regarding my query “Social media marketing”.
Also, you can see the monthly search volume, CPC, and competition of all related keywords.
The Ubersuggest tool finds data with the help of google suggest and Google keyword planner. So you can completely trust on Ubersuggest report.
If you want to download the above page then click on export to CSV button.
In the left-hand site of keywords data, you can see 3 boxes. These are the keyword filter.
You see the 3 filter. One is the keyword suggestion filter,2nd one is keyword result filter and the last one is Negative keyword filter.
You can use the filter according to your use. But now we don’t use any type of filter.
Now I think you are clear about how to find a keyword using the Ubersuggest tool. But choosing a right kind of keywords from hundreds of suggestion it’s quite very difficult.
So let’s discuss some important terms before choosing a right kind of keyword.
⇒Which one should I take for ranking.
⇒Which volume of the keyword is best.
⇒What should be the Adword difficulty.
⇒How much Seo difficulty.
⇒How much CPC(cost per click).
So first we discuss which type of keyword we take.
Analysis of the Best keyword.
When you input your Seed or focus keyword on the Ubersuggest tool you found lots of keyword suggestion, but you probably confuse which keyword is best or profitable for you.
I always say to choose a long tail keyword. Is it right or wrong? (let’s talk about it)
First thing is long tail keywords are more specific and more targeted towards your customer search intent.
Let’s understand with an Example…
Ex-Assume that if you want to learn Digital marketing. Then definitely you search the term ”digital marketing”. So if you search Only digital marketing then the search volume is comparatively very high and lots more competition in it and also ”digital marketing” search term does not give you any specific result. Because the scope of digital marketing is big and you may find the different result that you are not searching for. But if you search “how to learn digital marketing” then you can find out your desired result because it is more specific to your query.
I think you clear about why a long tail keyword is good. Because it gives a more specific result to its user.
Also, long tail keywords are low SEO difficulty and you can rank it with less effort than the head keyword and body keyword if you write a detailed article on it with good SEO effort.
But one small problem with the long tail keyword is, it does not give you huge traffic. But if you are a beginner in Blogging then Long tail keywords are best for you.
ALSO, CHECK OUR BEST CONTENT.
Which volume of the keyword is Best for you.
Medium search volume keywords are probably low competitive because they are generally used by low competitive websites. So if you use such keywords you can rank your article easily.
So always choose long tail keywords that have low or medium search volume. (300 to 3000) if you are at the beginner level of blogging.
Adword competition is not the same as Seo competition.
If the Adword competition is very higher then you know that keyword is commercial intent keywords and lots more advertiser biding that keyword.
Adword competition is not very necessary for ranking a keyword.
But if you want to advertise something online then it is important.
When you go for advertising any product on google then choose a keyword that has(0.1 to 0.40)Adword competition.
Which are Good CPC keywords?
If you are an Adsense user or use any CPC network for monetizing your blog/website then finding a good CPC keyword is very important.
So always choose a keyword that has 3$ to 5$ CPC(cost per click). You can find out lots more high CPC keyword using the Ubersuggest tool.
How to know Seo difficulty.
You research everything from Ubersuggest tool but in Ubersuggest you can not find out the SEO difficulty of a keyword.
So now you think Seo difficulty is the most important matrix for ranking a particular keyword. So how can you know the Seo difficulty of a keyword? Let’s read…
Without any marketing software, you can also analyze Seo difficulty of a keyword. Let’s read how?
The first thing you have to analyze the top 2o results of your keyword in google.
Then compare some matrix-like DA(Domain authority), PA(Page Authority), TF(Trust flow) and Referring Domain.
You can compare all the matrix by using MOZ BAR extension. Just go to the google and search Moz bar and download it the extension for Chrome or any browser.
After analyzing all the matrix now calculate the Social share of your competitor. You can track all social share of your competitor by using Shared Count software.
In that way, you can Analyze Seo difficulty of a keyword without any paid software.
Why Ubersuggest tool is the Best free tool than other.
Ubersuggest is not one and only tool that allows you to research keyword for free.ok!!
In the online market, lots of free keyword research tool are available. Then why Ubersuggest is the most popular of them.
Let’s understand why?
First things we know about the Ubersuggest tool competitor.
The first big competitor is
1)Google keyword planner
So many other tools are available but these 3 tools are I personally experienced and use all tool.
So let’s compare and know why Ubersuggest is so popular of them.
About Google keyword planner.
Google keyword planner tool is the best free keyword research tool for new bloggers.
It gives you accurate keyword volume and competition.
Google is not making this keyword tool to find free keywords. Google makes his tool for PPC advertiser or who want to advertise their business online.
For using this tool you need to create a google advertise account or Adword account.
You can not use this tool directly.
This tool does not suggest any niche or similar keyword for your topic.
It does not give you any long tail keywords.
Keywordtool.io is the best reviewed long tail keyword research tool.
Top online marketers give it 5-star ratings and also promote that tool in his blog.
If you want to find long tail keywords for your blog post then keywordtool.io is the amazing tool for you.
Keywordtool.io not showing you the keyword volume, CPC, and competition. It is only available in the paid features.
So that’s the point this tool, not a best free keyword research tool.
This tool is the top best tool in the online marketing industry. Many pro bloggers and marketers use it and also suggest it to use.
Kwfinder tool gives you lots more facility in keyword research.
When you input a keyword in the kwfinder then it shows you keyword SEO difficulty, search volume, DA, PA, TF and social share.
You can find out huge amounts of the long tail and niche keyword ideas. But one problem with Kwfinder is not a completely free tool.
If you register with Kwfinder then it gives you research keywords five-time in a day which means it is not free for the lifetime.
First things are keyword everywhere is a Browser extension software.
It is a well-rated extension tool and lots of marketers use this to research long tail keywords, Search volume, Adword competition, and CPC.
This tool is very easy to use and find keyword suggestion.
But one problem with this tool is not showing accurate Search volume and CPC.
If we compare above tool features with the Ubersuggest tool then,
Ubersuggest is the clear winner because it is completely a free tool, you don’t need to register in it and you can research unlimited time.
One problem with Ubersuggest is it does not show Keyword Seo difficulty.
The SEO difficulty features are coming soon in the Ubersuggest tool. So say thank you to NEIL PATEL for giving us an amazing free tool.
We discuss all the features of the Ubersuggest tool and how to use Ubersuggest for profitable keyword research and we also discuss How Ubersuggest is the best free keyword research tool.
If you are new in the online marketing industry and don’t have enough money to spend on paid research tool then you can start with Ubersuggest.
Let me know what is your expression after using this tool and how much it is beneficial for you in finding your required keyword.
So, if you have any doubts regarding this post then feel free to comment.
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